PROJECT DETAILS
When UpNorth first branched out from eighths to pre rolled joints, they called on me to design the artwork for their Pre-Roll Boxes and Cartons. After sourcing a packaging vendor, UpNorth sent us the die lines for their pre-roll packaging. Because of the popularity of the color black in most of their competitor's packaging layouts, we settled on reversing the original colors of UpNorth's logo in the artwork design. This gave their pre-roll packaging a vibrant green base with black text and highlights, easy to spot on the shelves of dispensaries.