WordPress + eCommerce Website

PROJECT DETAILS

Humboldt Wholesale hired me to redesign their WordPress website, as well as add eCommerce functionality for their wholesale customers. I chose to use WooCommerce as their eCommerce solution. Typically, WooCommerce is used to sell products and / or services directly to end users. Since Humboldt Wholesale sells products to wholesale customers, I needed to make a few modifications that would allow WooCommerce to function correctly for the client's customers. While MSRP prices were visible to the public, HW's prices for their products were only visible to customers who were given an account and were logged in. Since wholesale products are sold in bulk, most products would default to a specific amount when selected. If a customer wanted less than a case size or a particular product, they would be changed an additional "case break" fee. When a customer placed an order, instead of a monetary transaction taking place, HW was notified of the order, and the order was then finalized by an HW employee over the phone - there are certain shipping intricacies when dealing with wholesale volumes that made it impractical to finalize order through the client's website.

PROJECT IMAGES

Humboldt Wholesale Website Home Page

MY CLIENTS

Ama Foundation Logo Horizontal
Casa de Oro Logo Horizontal
Fig Farms Logo Horizontal
Full Scale Hot Rods Logo Horizontal
GFF Magazine Logo Horizontal
House & Garden Nutrients Logo Horizontal
Huckleberry Hill Farms Logo Horizontal
Humboldt Alchemy Group Logo Horizontal
Humboldt Wholesale Logo Horizontal
Lie to Me Logo Horizontal
Live Athletics Logo Horizontal
Marea Clark Interiors Logo Horizontal
Mills Nutrients Logo Horizontal
Oxnard Taxi Taxi Logo Horizontal
The Paul Ekman Group Logo Horizontal
The Minor Theatre Logo Horizontal
True Humboldt Logo Horizontal
Unscratch The Surface Logo Horizontal
UpNorth Distribution Logo Horizontal
Valley Fig Logo Horizontal